PENGARUH CURRENT RATIO, RETURN ON ASSET, NET PROFIT MARGIN DAN TOTAL ASSET TURNOVER TERHADAP HARGA SAHAM (STUDI EMPIRIS PADA PERUSAHAAN MANUFAKTUR SUB SEKTOR MAKANAN DAN MINUMAN YANG TERDAFTAR DI BURSA EFEK INDONESIA (BEI) TAHUN 2020-2023)

Abstract

The purpose of this study is to examine the effects of the following financial metrics on stock prices: current ratio, return on asset, net profit margin, and total asset turnover in manufacturing businesses in the food and beverage subsector that are listed on the Indonesia Stock Exchange (IDX) between 2020 and 2023. Out of the 95 firms in the study population, 49 companies were selected as a sample. Purposive sampling was the method used in the study, and SPSS version 19.0 was used to handle and analyze the data. Multiple linear regression techniques were used for analysis. The study's findings show that there is no statistically significant relationship between stock price and CR or ROA. On the other hand, the TATO has no statistically significant impact on stock price, however the NPM has a statistically significant positive impact.

Keyword: Current Ratio, Return On Asset, Net Profit Margin, Total Asset Turnover and Stock Price.